If we are going to write about anything, our motto has always been “all things styled.”That’s why this story we just picked up on fits in with our blog.
We just discovered a pretty cool new website and promotional concept created by producer Craig Phillips. His promo platform is dedicated to independent authors and their books. It’s called, conveniently enough, BooksterTV. A “Bookster” is anyone enthusiastic about literary things.
In this episode we watched, the show is promoting independent author Reggie Ridgway. Here are a few screenshots but of course you can visit their website here and watch the episode, assuming it’s still online.
Without question the most original, entertaining and stylish attempt we’ve seen in a long time to promote what is often seen as boring… Books. Okay, you probably agree “This is pretty cool stuff.” So what’s the problem?
The problem is despite having a cool result, despite the actual author loves the piece they did about him (just read Reggie Ridgway’s public comment), despite the sponsor BookRix having their authors and their brand promoted for peanuts (what they agreed to pay these people is a joke). Allegedly, these corporate idiots have discontinued this very special author showcase series and bailed on their deal with the producer because of the opinion of one individual, who happens to be a founder of this so-called company BookRix. They call him Dickhead Dresser, we’re told, because that’s close enough to his real name and doesn’t give any legal problems with this jerk. Rumor has it this guy has a very well-known ego problem and is a semi-talented, control freak. Pretty much the worst combination in any corporate environment. You know the type. Always saying “Oh, I can do that. That’s easy. That shouldn’t take so long.” But at the same time they never do any of these things themselves. They wait until someone else does them and then attempt to change everything after the hard work has been done, in their own name/taste.
Allegedly, BookRix and the producer Phillips made a favorable deal without Dickhead in the mix. That’s why Phillips produced this great concept. Now, along comes Dickhead and wants to change all of the terms of their original contract and also turn BooksterTV into something he can take credit for. Phillips refusing Dickhead’s ultimatums left Dickhead with the only Power-play he had left, cancel the deal and withdraw the sponsorship. Now who suffers? Of course the production company but more over, the independent authors.
Maybe people do things differently where Dickhead comes from, I don’t know. But where we come from, a deal is a deal. So BookRix…we say VERY POOR FORM and we wouldn’t trust you as far as we could throw you. Now unfortunately we have a new problem. Since we are interested in Richie Ridgway’s book, thanks to BooksterTV, the problem is finding another place to get it other than BookRix.com.